TVS Apache RTR 180 Roars Into Kenya as TVS Motor Accelerates African Expansion

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TVS Motor Company, a global leader in two- and three-wheeler manufacturing, has officially launched the highly anticipated TVS Apache RTR 180 in Kenya. The launch, done in partnership with its long-standing African distribution associate Car & General, marks a significant milestone in TVS Motor’s African expansion strategy.

The arrival of the TVS Apache series—renowned globally for its racing heritage—ushers in a new chapter for Kenya’s fast-growing motorcycling culture. With over 6.5 million riders in more than 60 countries, the Apache brand brings two decades of race-bred engineering, superior handling, and cutting-edge technology to Kenyan roads.


Forged from 43 years of TVS racing legacy, the Apache RTR 180 offers the perfect balance of power and agility.
Key performance highlights include:

177.4cc high-performance engine

15.22 PS at 8,500 RPM and 14.1 Nm torque at 6,500 RPM

Race-tuned adjustable suspension
Beast-inspired LED headlamps
Disc brakes, 5-speed gearbox, tubeless tyres

Wider rear tyre for superior road grip

Designed for Kenya’s diverse terrain, the Apache RTR 180 delivers a thrilling yet comfortable riding experience for both city commuting and off-tarmac exploration.

“Kenya is Central to Our Continental Ambitions” — TVS Motor

Speaking during the launch, Mr. Peyman Kargar, President – International Business, TVS Motor Company, said:


Kenya is central to TVSM’s continental ambitions, given its role as a regional commercial hub and its influence on motorcycle culture across East Africa. The growing community of discerning riders and evolving urban infrastructure make it the ideal market for the Apache’s debut.”

He added that the new TVS Apache RTR 180 blends race-inspired performance with durability, efficiency, and comfort — delivering enhanced mobility solutions tailored for the African market.

Distribution Through Car & General

Car & General, TVS Motor’s trusted African partner, will distribute the new model across its 12 dealerships in Kenya.

Mr. Vijay Gidoomal, CEO, Car & General, noted:

“This launch strengthens our partnership with TVS Motor and elevates Kenya’s motorcycle landscape. The Apache RTR 180 is perfectly suited for young riders who want power, comfort, fuel efficiency, and stylish design. We believe it will accelerate the growth of the premium motorcycle segment and deepen customer trust in the TVS brand.”

The motorcycle will retail at KES 269,990 and is available in Pearl White, Matte Blue, Gloss Black, and Matte Grey.

Driving Innovation Through Strong R&D

TVS Motor has made research and development a core pillar of its growth. Over the last two years, the company has doubled its R&D investment—from ₹495 crore in FY 2022–23 to ₹1,025 crore in FY 2024–25—reflecting its commitment to innovation, clean mobility, and future-ready technology.

A dedicated team of more than 2,000 engineers and specialists continues to strengthen TVSM’s focus on advanced engineering, sustainability, and world-class design.

A Global Leader in Mobility
TVS Motor products are sold in over 90 countries across Asia, Africa, Europe, and Latin America. The Apache series continues to dominate as a celebrated global performance motorcycle, fuelled by TVSM’s ‘Track to Road’ philosophy that brings racing technology directly to consumers

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